This third generation, family owned orchard, located in Geneva, NY has been owned and operated by the Nicholson family since 1958. Fresh crop Fuji apples are chopped and pressed right in the middle of the orchard in a certified processing facility. The juice is never heated beyond the necessary pasteuriztion point and no enzymes are ever added to clarify the juice. All you get is the pure, unadulturated apple juice with all its fiber and nutrients intact. The juice is bottled cold, shipped to market cold and ready for you to enjoy fresh and cold.